Sarah Finalizes her Olympic Bike
April 10, 2007 (Irvine, CA) – Felt Bicycles, LLC is very pleased to announce that 2-time cycling World Champion Sarah Hammer has reached an exclusive agreement to ride and race Felt bicycles for the next two seasons and through the end of 2008. The current UCI Women’s Pursuit World Champion is widely considered one of the most dominant track riders of this era and many consider her the favorite for an Olympic pursuit gold medal in next year’s Summer Olympic Games in Beijing.
In the course of having just repeated as women’s pursuit World Champion on March 30, Hammer also lowered her own national pursuit record to 3:30.213, the third time she has eclipsed her own mark in less than four months. The 23 yr-old considers Southern California’s ADT Event Center Velodrome at the Home Depot Center her home track, which coincidentally is a facility that Felt is the official bike sponsor of.
Hammer, a 20-time US National Champion, lives and trains in Temecula, CA, not far from Felt’s company headquarters in Irvine, CA, and had this to say when asked to comment on her new relationship with Felt:
"Going into the next 18 months we will be looking into all of the details designed to improve my performance. Most importantly, I have finalized what bicycle I will be riding in the 2008 Olympic Games and I could not be more excited about working with Felt. They are well-known for being performance-oriented and athlete-driven. This combined with the strong rider loyalty they have displayed over the years, lead me to my decision. I'm beyond excited!"Hammer continued, "Naturally, my recent second World Championship win was extremely satisfying, but it has also fueled even greater desire, especially going into the Olympic year. Now, after a short break, we will begin working with the Felt engineers on their new bike. When I line up in Beijing, I know I will be on the best bike in the world.”
“Bringing Sarah into the Felt family is something we are thrilled about,” says company founder Jim Felt. “She is obviously an amazing athlete and we are looking forward to what we can do together over the next two years. We have very similar mindsets and we both love racing to win - the opportunities are plentiful, to say the least.”
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About Felt Bicycles
Felt Bicycles LLC is a designer, manufacturer and distributor of its own propriety branded premium quality bicycles, framesets, components and accessories. The company headquarters is located in Irvine, CA with additional offices in Buffalo, NY and Edewecht, Germany. Felt Bicycles is an internationally recognized brand whose bicycles and products are currently sold in over 30 countries, worldwide. Athletes on Felt products have won numerous National and International events including World Championships, ESPN X-Games and other major national and international competitions. For more information on Felt Bicycles call (949) 452-9050 or log on to http://www.feltbicycles.com/ or http://www.feltbmx.com/
In the course of having just repeated as women’s pursuit World Champion on March 30, Hammer also lowered her own national pursuit record to 3:30.213, the third time she has eclipsed her own mark in less than four months. The 23 yr-old considers Southern California’s ADT Event Center Velodrome at the Home Depot Center her home track, which coincidentally is a facility that Felt is the official bike sponsor of.
Hammer, a 20-time US National Champion, lives and trains in Temecula, CA, not far from Felt’s company headquarters in Irvine, CA, and had this to say when asked to comment on her new relationship with Felt:
"Going into the next 18 months we will be looking into all of the details designed to improve my performance. Most importantly, I have finalized what bicycle I will be riding in the 2008 Olympic Games and I could not be more excited about working with Felt. They are well-known for being performance-oriented and athlete-driven. This combined with the strong rider loyalty they have displayed over the years, lead me to my decision. I'm beyond excited!"Hammer continued, "Naturally, my recent second World Championship win was extremely satisfying, but it has also fueled even greater desire, especially going into the Olympic year. Now, after a short break, we will begin working with the Felt engineers on their new bike. When I line up in Beijing, I know I will be on the best bike in the world.”
“Bringing Sarah into the Felt family is something we are thrilled about,” says company founder Jim Felt. “She is obviously an amazing athlete and we are looking forward to what we can do together over the next two years. We have very similar mindsets and we both love racing to win - the opportunities are plentiful, to say the least.”
##
About Felt Bicycles
Felt Bicycles LLC is a designer, manufacturer and distributor of its own propriety branded premium quality bicycles, framesets, components and accessories. The company headquarters is located in Irvine, CA with additional offices in Buffalo, NY and Edewecht, Germany. Felt Bicycles is an internationally recognized brand whose bicycles and products are currently sold in over 30 countries, worldwide. Athletes on Felt products have won numerous National and International events including World Championships, ESPN X-Games and other major national and international competitions. For more information on Felt Bicycles call (949) 452-9050 or log on to http://www.feltbicycles.com/ or http://www.feltbmx.com/
posted by Andy Sparks and Dotsie Bausch at 9:08 PM
